How does a CRO engagement work?
We start with your data: analytics, session recordings, funnel drop-offs, and heatmaps. From there we build a ranked backlog of test hypotheses, prioritizing the changes most likely to move revenue. Each cycle runs an A/B test (often an 80/20 traffic split for risk-averse brands), measures against real orders, and ships the winner.
It's the opposite of the big risky redesign. Small proven changes, compounding month over month, with every decision backed by numbers you can see.
What's included beyond testing?
Full e-commerce operations support: subscription and wholesale channels, email and SMS flows that recover carts and grow repeat purchase rate, product page optimization, and the integrations that keep inventory, orders, and marketing data in sync.
For e-commerce brands we've taken sites from a broken local storefront to national distribution, with in-store QR codes driving online subscriptions.